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Why Choose Golden?

Once, when I was working in the Victoria store, a shopper asked me which brand of acrylic paint she should buy. As a beginner, she was a bit leery about buying the higher priced brands, and really wanted to know if there was a good reason. As part of my explanation, I demonstrated the difference in colour and working feel by smearing, side-by-side, on a piece of paper, a dab of Phthalo Blue from a less expensive brand, and a dab of Golden Heavy Body, and really had no need to do any more explaining. She ran to the Golden rack and started grabbing.

To sum up in words the top reasons to buy Golden Heavy Body Acrylics:

Intensity: vivid brights, rich darks, vibrant pastels. I love the very high pigment load, and there is usually only one pigment in each hue. I also love that the colours I mix retain their intensity.

Texture: buttery, sensual, thick. What I really love is how responsive this paint is to brush and knife strokes, how it holds texture without being unpleasantly sticky.

Value: you get what you pay for, and with Golden Heavy Body paints that means more pigment. I find that the paint goes farther with better covering power and better tinting strength. You can extend them with an amazing amount of medium and still have those rich, intense colours.

Excitement: great paint does not exactly equal great art, but it sure as heck doesn't hurt!

Comments

Not only are the colours extraordinary, but for me, it is all about the pigment load. Golden may look a bit more expensive than some of the other artist quality acrylics, but when you start to add your medium of choice, that's when you really see the "value" of Golden paints. You can easily add 70% medium to 30% paint and still keep the same intensity and opacity of your original colour. That's what I call great value. And I haven't even begun to talk about the beauty of the colour Quinacridone Burnt Scarlet!

Another nice thing about Golden: their fluid acrylics have the same high pigment load as the heavy-bodied paint, but their small bottle size allows the beginner to try out some Artist's Quality Acrylic without breaking the bank. I often use the fluid acrylics with a heavy gloss gel to simulate a heavy-bodied paint. I find that the squeeze bottle format of the fluid acrylics also allows me to conserve colour, as I tend to work quite small and find traditional tubes a little cumbersome.

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